Notes / 附註:
*APPLICANT PURSUING THIS COURSE WITH COURSE COMMENCEMENT DATE FALLING AFTER 26 NOVEMBER 2027 IS NOT ELIGIBLE TO CLAIM REIMBURSEMENT FROM CEF. / 申請人報讀於二零二七年十一月二十六日後開課的課程並不能申領基金發還款項。

Entry Requirements / 入學要求:
1. Graduates of Associate Degree or Higher Diploma 2. Equivalent qualifications assessed by college/school

Course Outline / 課程大綱:
1. Introduction and definitions (1 hour) 2. Classical approaches (2 hours) 3. Human relations approaches (2 hours) 4. Human resources approaches (2 hours) 5. Systems approaches (2 hours) 6. Cultural approaches (3 hours) 7. Critical and postmodern approaches (3 hours) 8. Socialization processes (3 hours) 9. Performance control processes (3 hours) 10. Decision-making processes (3 hours) 11. Stress and social support processes (3 hours) 12. Conflict management processes (3 hours) 13. External communication processes (3 hours) 14. Technological process (3 hours) 15. Diversity management processes (3 hours)

Instructors' Qualifications / 導師資歷:
Master Degree Holder or Degree Holder with at least five years of work experience in communication, advertising, PR and/ or marketing field.

Assessment / 課程評核要求:
(A) Assessment Items and Their Weightings:
(1) Class participation (10%)
(2) Assignments (20%)
(3) Projects (30%)
(4) Learning Report (40%)

(B) Completion Requirements and CEF Reimbursement Requirements:
(1) At least 50% passing marks in the overall assessment
(2) At least 70% attendance

Delivery Mode / 授課模式:
39 hours; FT

Course Duration / 課時:
15 weeks

Effective Date / 課程生效日期:
27/11/2023

CEF Registration Invalid From / 基金課程登記失效日期:
27/11/2027