準備
課程詳情
| 範疇 | 商業服務 |
| 課程名稱 (英文) | FUNDAMENTALS OF MARKETING |
| 課程名稱 (中文) | 基礎市場學 |
| 課程編號 | 21C037559 |
| 院校名稱 (英文) | LI KA SHING SCHOOL OF PROFESSIONAL AND CONTINUING EDUCATION, HKMU (LiPACE) |
| 院校名稱 (中文) | 香港都會大學李嘉誠專業進修學院 |
| 院校編號 | 102 |
| 院校電話 |
請點擊查詢院校電話 Please click here for Enquiry Hotline |
| 課程程度 | 證書 |
| 費用 (HK$) | $3800 |
| 資歷名冊登記號碼 | N/A |
| 資歷架構級別 | N/A |
| 備註 |
Notes / 附註: *APPLICANT PURSUING THIS COURSE WITH COURSE COMMENCEMENT DATE FALLING AFTER 31 MARCH 2019 IS NOT ELIGIBLE TO CLAIM REIMBURSEMENT FROM CEF. /申請人報讀於二零一九年三月三十一日後開課的課程並不能申領基金發還款項。 Entry Requirements / 入學要求: 5 passes in HKCEE or Yi Jin graduates Course Outline / 課程大綱: Marketing Concept (8 hours) Sales & Marketing Management (16 hours) Marketing Mix (The 4 Ps) (16 hours) International Marketing (14 hours) arket Reseach & Management of Information System (MIS) (6 hours) Instructors' Qualifications / 導師資歷: Instructors should normally possess a higher degree, preferably with a relevant professional qualification, in related fields of the designated topics, with at least 5 years of relevant working experience. Teaching experience os normally required. Profe Assessment / 課程評核要求: CA/Exam 80% Attendance [For claiming CEF, claimant should pass the attendance requirements and course assessments of the course(s) as approved by the Labour and Welfare Bureau, with the attendance rate and overall mark of course assessments not less than 80% and 50% respectively or such higher requirements as prescribed for the course (whichever is higher).] Delivery Mode / 授課模式: FT Course Duration / 課時: 60 Effective Date / 課程生效日期: 19/11/2004 CEF Registration Invalid From / 基金課程登記失效日期: 01/04/2019 |
步驟 3 可獲發還款項課程
可獲發還款項課程名單